Wednesday, August 20, 2008

Clue gets a design makeover


Has anyone out there NOT played Clue? Hasbro's beloved game has been around for 60 years but it just got a makeover thanks to Rob Daviau. According to Rob in an interview with NPR radio the new game takes place at a modern mansion — at a party of the rich and famous.

"The weapons have changed, the characters have bios and the mansion has new rooms, like a spa, a theater and a guesthouse. And the company added an element of suspense with a second deck of cards.

"The characters have changed, too. Miss Scarlet has a first name: Cassandra. Colonel Mustard left the military; he's a former football star. Victor Plum, formerly the professor who was always known as the smartest man in the room, became recast as a self-made video game designer — a dot-com billionaire."

Here is a look at the new packaging design as well as the old.






What do you think of the new design? Was it necessary to appeal to a new demographic?

3 comments:

Anonymous said...

Sweet, guess I need to buy it. :) I love board games. I think that the ever changing world needs ever changing games to make them more appealing. The game of Life has changed a few times as well, and now with the added "credit card" you use in the game, people are going out and buying it even when they already own an old copy of the game. (I did)
Updates are not bad, and hey they make more money that way as well.

Unknown said...

I love clue. Very cool they did a make over with it. I love how board games have evolved throughout time.

Stevens-Henager Student Services said...

I doubt if the old artwork appeals much to the younger generation! But, I love the retro version... brings back memories.